{"id":888,"date":"2022-04-21T16:48:22","date_gmt":"2022-04-21T15:48:22","guid":{"rendered":"https:\/\/vertusyachts.com\/web\/?p=888"},"modified":"2023-04-24T16:59:36","modified_gmt":"2023-04-24T15:59:36","slug":"sculati-partners-appointed-vertus-yachts-new-press-office","status":"publish","type":"post","link":"https:\/\/vertusyachts.com\/web\/2022\/04\/21\/sculati-partners-appointed-vertus-yachts-new-press-office\/","title":{"rendered":"Sculati &#038; Partners Appointed Vertus Yachts\u2019 New Press Office"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.20.2&#8243; header_6_font=&#8221;|300|||||||&#8221; header_6_text_color=&#8221;#231F20&#8243; header_6_font_size=&#8221;13px&#8221; header_6_line_height=&#8221;1.6em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p class=\"p1\">The communication agency Sculati &amp; Partners has accepted a three-year consulting deal to provide media relations services for Vertus Yachts. The revolutionary nautical project was conceived by Fabio and Alfonso Galdi, entrepreneurs with experience developing innovative technologies. Vertus Yachts proposes a line of high-end daycruiser boats with a unique proprietary full-electric propulsion system.<\/p>\n<p class=\"p1\">The first model is a 43-footer, expected to launch in autumn 2022. Valerio Rivellini has been entrusted with the design and production process in Italy.<\/p>\n<p class=\"p1\">Sculati &amp; Partners will leverage its international experience in the yachting sector to support the new brand both at the strategic level and in the operational activities of media relations and digital PR. Vertus Yachts targets both the American market, for which the first model is destined, and the entire yachting world. The Milan-based agency will also support Vertus Yachts\u2019 participation in the most important boat shows worldwide, the various side events and the main industry awards, in which it has been present for over 15 years.<\/p>\n<p class=\"p1\">CEO of Vertus Yachts Fabio Galdi commented, &#8220;We have chosen to rely on Sculati &amp; Partners for its solid experience in communication in the nautical world and for its knowledge of national and international media, not only in the sector, but also generalist and lifestyle. We are confident that the agency&#8217;s team will help us to communicate the characteristics of our project in the best possible way. We hope that, thanks to this collaboration, our careful market analysis and our innovative entrepreneurial experience, Vertus Yachts can become a new benchmark for the sector.&#8221;<\/p>\n<p class=\"p1\">\n<h6><span class=\"s1\"><b>Sculati &amp; Partners,<\/b><\/span> founded by Andrea Sculati in 2006, manages traditional media relations, digital PR, web marketing and social media relations. Over time, it has specialized into design and boating, becoming one of the reference agencies within the yachting industry at a global level with an international portfolio of prestigious clients.<\/h6>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.20.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<blockquote>\n<p class=\"p5\"><b>PRESS OFFICE<\/b><\/p>\n<p class=\"p6\"><b><i>Sculati &amp; Partners <\/i><\/b><\/p>\n<p class=\"p5\">Caterina Cappiello | + 39 349 5615105 |  caterina.cappiello@sculatiandpartners.com\n<\/p>\n<p class=\"p7\"><span class=\"s3\">Tel. +39 02 9935 2500<span class=\"Apple-converted-space\">\u00a0 <\/span>| <a href=\"http:\/\/www.sculatiandpartners.com\/\"><span class=\"s4\">www.sculatiandpartners.com<\/span><\/a> | <a href=\"http:\/\/1drv.ms\/1X1X7t5\"><span class=\"s4\">sculatiandpartners.com\/pressroom<\/span><\/a><\/span><\/p>\n<\/blockquote>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The communication agency Sculati &#038; Partners has accepted a three-year consulting deal to provide media relations services for Vertus Yachts. The revolutionary nautical project was conceived by Fabio and Alfonso Galdi, entrepreneurs with experience developing innovative technologies. <\/p>\n","protected":false},"author":1,"featured_media":889,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<ul class=\"ul1\"><li class=\"li1\"><b>The Galdi brothers introduce their entrepreneurial experience developing innovations to the nautical world, and Vertus Yachts is born.<\/b><\/li><li class=\"li1\"><b>Following extensive market analysis, Vertus Yachts offers a range of high-end daycruiser boats with electric propulsion based on the latest technology.<\/b><\/li><li class=\"li1\"><b>The first model will be 43 feet, made in Italy for launch on the American market, the most advanced in terms of energy infrastructure.<\/b><\/li><li class=\"li1\"><b>Valerio Rivellini, who has double experience in yacht design and naval engineering, will take care of the whole construction project in Italy.<\/b><\/li><li class=\"li1\"><b>The first model will be on the water in Fall 2022.<\/b><\/li><\/ul><p class=\"p1\">The world boating market has recently seen a steep increase in daycruiser and weekender boats between 24 and 50 feet in length. These are sporty, beautiful and easy-to-use boats, suitable for quick cruises, mostly powered by traditional thermal engines with limited proposals for the transition to electric. This market segment will be the focus for Vertus Yachts as the brand prepares to offer a range of <b>premium daycruisers, equipped with fully electric propulsion systems<\/b> tailor-made for each model.<\/p><p class=\"p1\">The shipyard, following the entrepreneurial instincts of its founders <b>Fabio and Alfonso Galdi<\/b>, is launching a range of boats with efficiency and autonomy comparable to or greater than those of thermal propulsion yachts. The Vertus R&D team has already developed energy and propulsion systems that grant unique performance and features.<\/p><p class=\"p1\">CEO of Vertus Yachts Fabio Galdi explains, \"Our entrepreneurial experience developing innovative technologies, together with our passion for boating, positioned us to identify this undeveloped market niche in a thriving segment. So, we decided to reimagine <b>one of the moment\u2019s most popular products, equipped with the propulsion of the future<\/b>. We would like to become the <b>new benchmark for electric-powered boats<\/b>, just as it happened in the automotive sector, where a single startup brand led the way for all the world's manufacturers\u201d.<\/p><p class=\"p1\">Vertus Yachts will have its brain in the <b>United States<\/b> and its heart in <b>Italy<\/b>. The first electric <span class=\"s2\">boats are <\/span>destined for the <span class=\"s2\">American market, <\/span>where the necessary infrastructure is already in place, while the production will remain in Italy to preserve the highest standards of quality. <b>Valerio Rivellini<\/b>, a yacht designer and naval engineer with several innovative projects in his portfolio, will manage the entire production cycle of the boat.<\/p><p class=\"p1\">The market launch is expected in 2023 after the first model will touches water in the Fall of 2022.<\/p><p class=\"p3\"><b><i>Vertus Yachts<\/i><\/b><i> offers a range of high-end daycruiser with R&D\u2019s internally-developed electric propulsion. Fabio and Alfonso Galdi created the brand in 2022, combining their experience in entrepreneurship and innovation. Initially destined for the US market, the first 43 feet model, designed by Valerio Rivellini, will be built in Italy.<\/i><\/p><p class=\"p5\"><b>PRESS OFFICE<\/b><\/p><p class=\"p6\"><b><i>Sculati & Partners <\/i><\/b><\/p><p class=\"p5\">Marcello Conti | M. +39 393 5627613 | marcello.conti@sculatiandpartners.com<\/p><p class=\"p7\"><span class=\"s3\">Tel. +39 02 9935 2500<span class=\"Apple-converted-space\">\u00a0 <\/span>| <a href=\"http:\/\/www.sculatiandpartners.com\/\"><span class=\"s4\">www.sculatiandpartners.com<\/span><\/a> | <a href=\"http:\/\/1drv.ms\/1X1X7t5\"><span class=\"s4\">sculatiandpartners.com\/pressroom<\/span><\/a><\/span><\/p>","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[],"class_list":["post-888","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"_links":{"self":[{"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/posts\/888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/comments?post=888"}],"version-history":[{"count":6,"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/posts\/888\/revisions"}],"predecessor-version":[{"id":904,"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/posts\/888\/revisions\/904"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/media\/889"}],"wp:attachment":[{"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/media?parent=888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/categories?post=888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vertusyachts.com\/web\/wp-json\/wp\/v2\/tags?post=888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}